Don’t Drive High's Facebook Protocol
This protocol describes how Public Safety Canada's Don’t Drive High campaign communicates with Canadians using Facebook.
This protocol applies to the Don’t Drive High and Ne conduis pas gelé pages listed above. Any other account or page on Facebook bearing the campaign's name or likeness is not an official Don’t Drive High or Public Safety Canada account.
Content
Don’t Drive High's Facebook accounts promote a national awareness campaign created to educate Canadians about the safety and legal risks of drug-impaired driving.
Users of, and those who “like” the Don’t Drive High pages can expect to see information on the risks involved with drug-impaired driving, shareable resources, and content shared from our partners.
The use of Facebook by Don’t Drive High/Public Safety Canada is intended to encourage interaction between Canadian Facebook users and Don’t Drive High, and in no way verifies or confirms either the accuracy of user comments or their compliance with the requirements outlined here. Don’t Drive High/Public Safety Canada does not endorse any of the views in comments posted by users.
We look forward to sharing information with you, but we always encourage you to visit Canada.ca for more information on drug-impaired driving.
Links to Other Websites and Advertisements
From time to time the Don’t Drive High Facebook pages may post or display links for websites that are not under the control of Public Safety Canada or the Government of Canada. These links are provided solely for the convenience of users. Public Safety Canada is not responsible for the accuracy, currency or reliability of the content on these sites nor does it endorse the sites, businesses/products/services and/or their content.
Availability
The accounts are managed between 8:00-17:00 Eastern Time Monday to Friday, excluding holidays. Don’t Drive High's Facebook pages are subject to downtime that is out of Public Safety Canada's control, because Facebook servers are managed by a third party. As such, we do not accept any responsibility for the network becoming unresponsive or unavailable.
In the event that our Facebook channels are unavailable or unresponsive, you may access Don’t Drive High content on Canada.ca.
Use of "Like"
Don’t Drive High's Facebook pages are open to the public, so any Facebook user with Internet access can view the content posted and "like" it. This will result in the content from Don’t Drive High showing in the user's newsfeed.
Use of "Share"
Don’t Drive High may share relevant material posted by its partners that are deemed relevant or interesting on its Facebook pages. This may include research findings, statistics, relevant events and thematically suitable information.
Comments and Feedback
Feedback and interaction about Don’t Drive High is highly encouraged. All posts and comments will be read. Although we are not able to reply individually to all messages, they will be handled on a case-by-case basis and responded to when deemed appropriate.
If we feel a comment or a question posed to the pages requires a response with a greater level of detail, we may develop a formal response and distribute the information through other channels such as our website or other social media channels. We will pay attention to emerging themes and helpful suggestions and look forward to this potential interaction.
Media are asked to contact Public Safety Canada at 613-991-0657 and refrain from submitting questions on Facebook.
Please keep in mind that Don’t Drive High will not tolerate comments that are offensive to an individual or an organization, rude in tone, or abusive. We will take steps to remove comments or block users if they do not abide by this Protocol. We reserve the right to edit or remove any comments that are:
- not related to drug-impaired driving;
- contrary to the principles of the Canadian Charter of Rights and Freedoms;
- racist, hateful, sexist, homophobic, slanderous, insulting, or life-threatening;
- serious, unproven, unsupported, or inaccurate accusations against individuals or organizations;
- abusive, aggressive, coarse, explicit, vulgar, violent, obscene, or pornographic;
- personal attacks and/or defamatory statements;
- encourage or suggest illegal activity;
- solicitations, advertisements, or endorsements of any financial, commercial or non-governmental agency. Similarly, we do not allow attempts to defame or defraud any financial, commercial or non-governmental agency;
- announcements from labour or political organizations;
- written in a language other than English or French;
- not sent by the author (nor the copyright holder if applicable) and/or posted by anonymous or robot accounts;
- repetitive posts copied and pasted by multiple users;
- unintelligible or irrelevant messages;
- any other message that the forum moderators feel is not in the spirit of this protocol.
Users may also be reported to Facebook if they do not comply with Facebook's Terms of Use.
Accessibility
Don’t Drive High, as a part of Public Safety Canada and by extension the Government of Canada, is committed to achieving a high standard of accessibility. Facebook is a third party service provider and is therefore not bound by Government of Canada policies for web accessibility.
For more information on accessibility on Facebook please visit: http://www.facebook.com/help/?page=440.
Copyright
Information posted by Don’t Drive High on its Facebook pages is subject to the Copyright Act of Canada.
Official Languages
Don’t Drive High respects the Official Languages Act and is committed to ensuring that information products of equal quality are available in both English and French.
Posts will be published near-simultaneously in both official languages—in English on the Don’t Drive High page and in French on the Ne conduis pas gelé page. Messages and comments that require a response will be answered in the official language of origin. Any comments of value that originate from Don’t Drive High will be made available in both official languages when it concerns both English and French communities.
Users should be aware that some links direct users to sites of organizations or other entities that are not subject to the Official Languages Act and that these sources are only available in the language in which they are written. These links are provided solely for your convenience and
Don’t Drive High is not responsible for the information found through them.
Facebook.com is available in multiple languages including English and French. To change this user preference, go in your account settings and adjust accordingly.
Privacy
Don’t Drive High is committed to respecting the privacy of individuals, but its Facebook pages are not Government of Canada websites and represent our presence on a third-party service provider. Users are encouraged to read Facebook's Privacy Policy.
Information shared with Don’t Drive High on Facebook is subject to the provisions of the Access to Information Act and the Privacy Act, which means that the information may be accessed and disclosed in response to a request under either of these acts.
Don’t Drive High/Public Safety Canada will not collect or record the identity of those who engage in conversations or post comments to the Facebook pages. The department will collect information on the number of likes, shares, poll responses, and conversations, and the volume of and sentiment of comments. This information will be used to evaluate the effectiveness of the Don’t Drive High Facebook pages, and help the department make decisions for future content and design.
To protect your own privacy and the privacy of others, Don’t Drive High recommends that you do not include personal information in your comments or other content you post. Personal information includes home addresses and telephone numbers, photographs containing images of identifiable individuals, and any other information consisting of personal information.
Additional Information
If you are looking for more information about Public Safety Canada, responsible for Don’t Drive High, please consult the departmental website at www.publicsafety.gc.ca.
If you have questions about this policy, please contact ps.socialmediaaccess-accesaumediassociaux.sp@canada.ca.
Contact Information
Questions and requests for general information on the programs, services and other initiatives of Public Safety Canada can be directed to General Enquiries.
Members of the media who have inquiries on any program area or issue are invited to contact Public Safety Canada Media Relations at 613-991-0657.
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